5:57PM March 27 2013

Digital Convergence – creating value for your customer’s world

Last week, Five by Five’s Creative Director Martin Flavin hosted two roundtable discussions on ‘earning a place in your customer’s world’ at The Drum’s Digital Convergence conference in London.

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1:05PM January 30 2013

Death of a salesman?

Recently a merry bunch from Team Business Development headed to Brick Lane for the second ‘The Art Of New Business’ evening.

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5:27PM December 7 2012

Tackling always on content

Always On is a word on many a marketer’s mind and a topic we’ve been keen on this year, so we thought it would be worth debate at a recent Marketing Magazine Roundtable.

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3:47PM November 8 2012

COD: Countdown and Care Packages

In the few weeks leading up to the Call of Duty games launch, we produce upwards of 1000 ad placements. The Flash developers, Designers and the Activision Producer team are pushed to the limit, working crazy hours to ensure the ads go live on time, and in the right place.

Morale is the glue that holds the three teams together (boosted by some late night fast food) but this year, Flash Developer Alec took things a step further. On Monday morning (with 181 hours to go) Alec sent an email, defining the teams and the task at hand.

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